Prepared For
Riverstone Brewing Company
Executive Summary
We propose a comprehensive digital transformation for Riverstone Brewing, including a complete brand refresh and custom e-commerce platform built on Shopify Plus. This project will position Riverstone as the premier craft brewery in the DFW market with direct-to-consumer sales capability.
Project Overview
This project encompasses brand strategy, visual identity design, custom e-commerce development, and photography direction — a complete digital ecosystem for Riverstone Brewing's direct-to-consumer growth.
Deliverables
| Deliverable |
Description |
Timeline |
Cost |
|
Brand Strategy & Visual Identity
|
Logo refresh, color system, typography, brand guidelines |
Weeks 1-3 |
|
|
E-Commerce Website Design
|
Custom Shopify theme — 12 pages, mobile-first |
Weeks 4-8 |
|
|
Development & Integration
|
Shopify Plus build, payment, shipping, inventory |
Weeks 9-14 |
|
Investment Summary
Subtotal
$36,000.00
Total
$36,000.00
Payment Terms
50% deposit, 25% at design approval, 25% at launch
Terms & Conditions
- This proposal is valid for 30 days from the date of issue.
- A 50% deposit is required to commence work, with the balance due upon completion.
- Any changes to the scope of work may result in additional charges and timeline adjustments.
- All intellectual property created will transfer to the client upon final payment.
Proposed By
Signature & Date
Name / Title
Accepted By
Signature & Date
Name / Title